We were chosen by Reed Harris because they were looking for a leading interiors PR agency to drive their brand forward. We planned a highly successful strategy for the opening of their new, flagship showroom in Chelsea’s Design Quarter, earlier this year after suggesting planning an official launch. Reed Harris hosted this spectacular event with celebrity speaker , Dan Hopwood, for key journalists, architects and designers.
With access to limited, high-resolution photography during a 12-month period, we still achieved 175 clippings for the Reed Harris brand. PR results do not just come down to clippings numbers as these all depend on the quality of the press coverage achieved. We secured fantastic consumer press exposure in print and online in national newspapers such as The Independent, The Metro, The Express and London Evening Standard and national glossies, including The World Of Interiors, Homes & Gardens & House & Garden. The architectural arm of the Reed Harris brand was also treated very favourably by the trade press where we were responsible for press cuttings in a variety of titles in print and online including Show House, FX and Studio. Although our contract was relatively short, we were able to achieve an enormous amount of coverage for them and we wish them well for the future.